Sunday, November 25, 2012

Making Your Ebook Marketing Plan Successful

With an ebook, you should know that you can do a lot with them to make money simply and easily. And the whole entire business of selling ebooks are awesome. Even businesses like Sony and Amazon have jumped on the eBook selling business. Plus, there's even a "Nook" tablet that you can use to download ebooks and watch for free on the eBook reader application of the Nook.

The bottom line is that ebooks are taking off. I think that this is the future, and will be more so especially when people need to look for things that they can get an answer to immediately. Many people buy ebooks everyday, even though the economy is bad. So you should know that there is money to be spent on your eBook also.

It doesn't really take a lot of work to make your eBook successful. You will need lots of traffic, a good sales letter, and a good backend marketing plan to maximize the income that you make from your existing customers. Once you have all of these things set up, earning money with your ebooks can be a walk in the park.

If you're offering an eBook on your website and you aren't earning the money from it that you thought you would, then it's time to revamp your strategy and try something new. If you're not getting a lot of traffic to your website, then you should start here. Getting traffic is not a hard thing to do.

Depending on your product price, you should consider using paid advertising to promote your ebook. You can use pay per click services like Google AdWords or Microsoft Adcenter to start receiving more and more targeted hits to your website each and everyday.

Not only can you use paid advertising, but you can also use free marketing methods also. One of my favorite is forum marketing. On the right forum, you can stake your claim to fame, and really be perceived as an expert in your niche. You will want to join the forums that allow you to post your website information in the signature section of your posts.

If the forum doesn't allow forum signatures, don't join it, you'll be wasting your time... unless you just want to join to do some research and development on your niche. Other than that, I see no good reason to stay on a site that doesn't allow you to promote your website there.

Selling ebooks are awesome, and I know you want to have your slice of the eBook pie. But it will take some time to set up. But once it's up and running, you will find that it's a good investment that you made, and that you can earn money easily with the simple eBook that you created.

Start selling ebooks today and you will find that you've made a good decision. You can create one in Microsoft Word, then upload it to a site called "pdfonline", and have it turned into a PDF Adobe Acrobat file. And then, you will have your very own brand new eBook to promote.

Good luck with using these tips to earn money with ebooks today.

How an eBook Makes You an Expert in Your Field   

What Is the Best Way to Sell My Ebook?

Ebooks are hot right now and I believe they will be for many years to come. The accessibility and convenience they afford are a good fit for our society. Writing ebooks is relatively simple. However, selling them is a bit more challenging. In this article I will provide a few ideas for selling ebooks.

Before I get into eBook selling methods, it's vitally important to recognize that the type of eBook will determine the marketing strategy. For example, ebooks that are designed to teach people how to do something (information products) are promoted differently that other eBook categories such as romance, science fiction, history, etc.

Information-based ebooks, those that provide instruction on how to do something, are best promoted with lots of content. For example, if you're in the dog training niche, great ways to advertise an eBook on dog training are by blogging, writing and submitting articles, videos and press releases and uploading these to sites with high traffic. Content is king when it comes to marketing information-based ebooks. This content should provide valuable information for readers about your niche. At the end of your content, mention your eBook and/or insert a link to your sales letter. Providing this free content online is important because it not only provides readers with good info, it also gives you credibility. You could also use social media to point to your articles, videos, etc.

Marketing other types of ebooks such as fictional works require a lot more creativity. Content based advertising doesn't usually work as well. I do think blogging would still work here, but the contents of the blog should be focused more on the life of the author. You could place link to your eBook in a visible area on your blog's homepage and mention your eBook when an appropriate opportunity arises. So, in essence, this blog should be more like a journal. If you post regularly, over time you would attract a large number of subscribers who would connect with your personality and purchase your ebook. These types of ebooks can also be promoted very effectively through social media. You should create accounts at several social networks and keep your pages updated regularly. Finally, invite your friends and family to subscribe to your blog and become your friends/fans on your social networks.

These are only suggestions and since there are so many eBook topics, you'll find that some advertising methods work better than others. Whatever you do to promote your ebook, please remember that consistency is the key. You cannot just create your ebook, slap up a sales letter and hope people stumble over it and buy. That's just not going to happen. You need to do something every day to promote your ebook.

How an eBook Makes You an Expert in Your Field   

Tips For Selling Your Ebooks Online

Do you like the idea of selling ebooks online? Many people do, and it's the ideal lifestyle for a business online. Just imagine... no inventory to store, unlimited supply, instant downloading (no shipping anything off), and high profit margins. With all of these benefits, it's no wonder why people are jumping on the ebook train to make money online.

But you should know that selling ebooks online isn't a cake walk. You have to invest in advertising, do a lot of free advertising, and be willing to invest hours into marketing your ebook around the web. Now obviously if you have a large advertising budget, you can pretty much let your website run itself.

With paid advertising, you can get tons of qualified hits to your website, and hopefully get them to buy from you. But after you get the traffic to your site, it's your job to convert them into customers. There are many ways to do this, and depending on your price, you will want to test different approaches.

To create an ebook, it's very easy. You can write up a 50-page book in Microsoft Word, convert it into "PDF" format online (pdfonline), price it at around $7 to $19, and upload it to your website for sale. Now you will have to create a sales description page to promote your product, and this takes a bit of copywriting skills. But it's nothing you should be worried about. As long as you have a "swipe file", you're good to go.

Selling ebooks online can be a big money-maker. You can earn money on the frontend, and earn tons of cash on the backend sales that you get from your existing and recurring customers. This is where 80% of your total business profits will come from. So backend marketing is a big reason why you should sell ebooks of your own.

If you sell affiliate products from a site like Clickbank, you can earn money on the frontend, but if you don't get the customer name, how will you get sales from the customer on the backend? The only way around this (to my knowledge) is to sign up to one of those web hosting affiliate programs (for example), and earn money month after month - for the duration that the customer is enrolled in the web hosting services.

Affiliate marketing and selling affiliate products is a different story, but let me continue on with selling ebooks and digital products of your own. It's a great lifestyle. You can be out on the beach all while you make money online. You could be sleeping all while you make money with your product. You could take a vacation and just sit back and watch how your sales and profits increase automatically without your intervention.

It's an amazing business to enter into, but you will have to know a bit about internet marketing to make it successful. The phrase "Build it and they will come" is non-negotiable online. You have to drive people to your site everyday, and be proactive with your approach.

Take these tips and use them to earn money with selling your own ebook today. It's incredibly easy, and once you learn the ropes, you'll b earning money with your ebook in no time at all.

Good luck with selling your ebook online.

How an eBook Makes You an Expert in Your Field   

Tips on Using Your Ebook Reader

Are you planning to invest or have recently invested in an eBook reader? If so, then these tips on how to take care of it and how to make the most out of it will definitely be useful for you.

1. Invest in a case, sleeve, or screen protector. Even if you are extremely careful or not, it will give you more peace of mind to have your ereader protected by a case, sleeve, or screen protector for when you put it in your bag or luggage. If you are prone to dropping things, you should look for a sturdy protector than can help reduce the impact of drops. A case or screen protector will probably set you back anywhere between $30 and $60, depending on what kind you choose, but we at Digital Limb guarantees that this relatively small investment will certainly go a long way.

2. Invest in cloud storage. Your eBook reader can store lots of ebooks depending on how much storage you opt for. Nevertheless, it still pays to have a backup copy of your library just in case. This backup will also come in handy when you upgrade to a new eBook reader. If you have an external disk that you use for storage, then that would do. But in this day and age, the best form of storage, especially for backup, is cloud storage, which stores your content online. This is not only more secure, but it allows you to access your content wherever you may be.

3. Take advantage of freebies. There are a lot of free and cheap ebooks on the market. To make the most out of your eBook reader, download free ebooks first before you buy, unless you are looking for a newly released title that will be difficult to get for free. Otherwise, you'll find that the free ebooks can pretty much fill up your time with lots of great reading materials.

4. Take advantage of free excerpts. Some publishers also offer free eBook excerpts. These allow you to test the book to see if it is to your liking, before you buy it. This is an advantage not possible when you buy a real book, and this will help keep you from buying a book and later finding out that it's not your type of reading material at all.

5. Get into eBook lending. Most eBook readers nowadays allow you to lend and borrow ebooks with other users. If you are not a Kindle user, you can use a program called Overdrive, which contracts libraries from other eBook reader users and facilitates lending. The Kindle, however, has its own digital lending system that allows you to share with other Kindle users such as friends and families.

How an eBook Makes You an Expert in Your Field   

How Selling Ebooks Can Be Profitable For You

Are you in the business of selling ebooks online? If you are, then you will know that this is a very streamlined business to be in. There are many reasons to enter into this business, and many people are entering it each and everyday. But if you didn't know, beyond all the glitz and glamour of this business, it can be tough to make a living with it if you don't know what you're doing.

You will hear big claims from "gurus" online saying how much money you can make if you buy their course. But you will want to stay away from people like this. Typically they will sell you a high price course, and skimp on information. Then they will try to upsell you to an even higher priced course where they begin to reveal a "sample" of their effective strategies.

Because of situations like this, and many people getting burned by gurus in the process... new people selling ebooks think that they can put up the same kind of website and sales page as the gurus, and start doing and claiming what they are saying to get people to buy from them. But honestly... the "gurus" wouldn't be called gurus if they didn't know what they were doing.

Now are there some shady people online who will sell you a high priced ebook that doesn't deliver on its promises? Sure. But don't let this discourage you, and don't think that you have to get "revenge". You should be operating in a small niche market anyway if you want to see the sales and profits that you are looking for quickly.

So selling ebooks online can be very profitable for you. Going into a niche market is one of the best things that you can do. Now there are other things that you can do to make your ebook successful... such as good copywriting, endorsements, a lot of information, bonuses, a solid looking website, and etc. But niche marketing can trump all of this, and cause you to experience breakthrough sales on your website.

You have to believe in what you are doing, and you have to study hard. I'm sure you know the stats... 95% of all new online businesses will fail this year, while only 5% will experience success. If you want to be apart of the 5%, you need to be creative with your ebook marketing process.

You may be a good author and have all kinds of skills when it comes to creating products. But if you don't know how to market your ebook online, then you're doomed. So learning internet marketing is something that you will definitely want to do if you want to have the success that you are looking for.

The ebook business is a special business. It offers privileges and benefits that many other forms of businesses don't offer. But you have to put in the work, and be confident in what you are doing. There are a lot of ways to make your ebook sell, and to get lots of targeted traffic to your ebook sales page - so make sure you study up on these ways so that you can make your ebook a well-known product in your niche.

Good luck with selling your ebook online.

How an eBook Makes You an Expert in Your Field   

Where to Find Content for Writing Ebooks

Got an idea for writing an ebook, but need more content? This is a familiar scenario for eBook authors. Lets face it. We all want to provide our customers with as much high quality content and value as possible. However, there are times when certain topics need to be addressed in our ebook, but we don't have the expertise in these areas. Today I'm providing two ideas to help you overcome this obstacle. Lets get started with the first idea.

Search Community-Driven Websites

Websites like Yahoo Answers are great places to go if you need to find an answer to a specific questions. I love this site and I've found it to be the ideal place to search for content to use either in advertising campaigns or in my ebooks. This method should, however be used with great caution. Keep in mind that many of the answers given are mere opinions. When using this method, you should do plenty of cross-referencing to validate the content's accuracy. You should also be creative and give the content your own voice.

Find an Expert to Interview

Lets say you're writing an eBook on weight loss. Perhaps you have a lot of knowledge on physical fitness, but you lack knowledge in the area of nutrition. Well, obviously this is a dilemma since weight loss involves proper nutrition. The solution? Find an expert in nutrition to interview. This method is so simple and you'd be surprised how receptive these experts will be to your request. So, getting back to our example, if you need to find an expert in nutrition, contact a local doctor or dietitian in your area and ask for an interview. Before you make the contact, be prepared to tell him or her how long the interview will take and the number of questions you'll be asking. Make this process super easy for the interviewee by offering to provide the questions in advance.

To capture the interview, use software or a recording device. Once recorded, have the audio transcribed into text, then reformat for your ebook.

See how simple it is to find content for your ebook. Now, keep in mind you should be an expert in your niche because you'll probably get a lot of questions over time and you need to provide answers for your customer's questions. However, if you just need more content here and there, these methods should work well for you.

How an eBook Makes You an Expert in Your Field   

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